As Palmer-Donavin builds unity among divisions, Matt Kaufman has been named vice president of sales.
In the beginning of 2020, the company’s rebranding initiative brought Palmer-Donavin and Seal-Rite Door to one name, Palmer-Donavin. While there were several changes to customer-facing resources, the Building Materials Division and Door Division continued to largely operate as two separate businesses.
“We plan to leverage the strengths of each division to give our customers the absolute best solutions to help their businesses grow,” said Kaufman. “We’ll improve the internal communication with not only customer service, but our outside sales representatives in the field.”
In the new year, the company will implement a plan to internally restructure from divisional to a more functional organization, eliminating redundancies. To accomplish this, the company is naming Kaufman as the new vice president of sales. He will lead all regional sales managers, and regional sales managers will oversee representatives from both Building Materials and Doors.
“This change makes a lot of sense as we are a customer focused company,” said Matt Butzier, chief operating officer of Palmer-Donavin. “We have found that our dealers were looking for a single point of contact regardless of division; however, our sales managers were not equipped to service their needs. With this realignment, our team will be more informed and will offer the level of customer service our dealers should expect.”
