Howard’s has announced that they have formed a partnership with Southern California-based, luxury home appliance brand Dacor. Known for its commitment to expert innovation and technological advancement, the American brand is recognized for its high-quality handcrafted kitchen cooking, cleaning, and cooling products.
“We are excited to partner with Dacor,” said John Riddle, president and CEO, Howard’s. “We work closely with our brand partners to ensure the best fit and the best audience reception. Dacor’s distinctive styles and evocative, intuitive technologies are an ideal match for our customers who seek state-of-the-art appliances.”
Howard’s will immediately begin carrying the entire array of Dacor’s products including cooktops, range hoods, dishwashers, refrigerators, and more in their stores. They will build kitchen vignettes showcasing Dacor’s intuitive technologies, outstanding performance, and thoughtful details that meet the complex needs of today’s foodies and home chefs. ‘Store-within-a-store’ displays at Howard’s showrooms will serve to underscore Dacor’s focus on designing and building appliances for the modern home.
“Dacor is pleased to be a Howard’s brand partner and to offer our luxury kitchen products in their stores,” said Randy Warner, president, Dacor. “Howard’s focus on the customer experience echoes our own pledge to put the customer first. Since 1948, Dacor has stood for culinary innovation and revolutionizing the kitchen experience. We look forward to showcasing our appliances at Howard’s and presenting customers with new options for creating and entertaining.”
Dacor will make its partner debut at the grand opening of Howard’s newest store location in Long Beach at the Marina Pacifica Mall in August 2020.