According to a recent industry report from WarmlyYours, first quarter radiant heating sales were largely driven by growth for snow melting systems.
WarmlyYours, a radiant heating manufacturer that specializes in radiant heating products like electric floor heating and snow melting systems, released their “Q1 2024 Industry Report” earlier this week. This report analyzes the sales of radiant heating products (by using WarmlyYours sales data as a proxy for the industry as a whole) within the wider context of the national housing and remodeling markets. One of the most surprising findings in the report was that a large portion of the growth for radiant heating products was from sales of snow melting systems, which were up 56.5% year-over-year.
Julia Billen, owner and president of WarmlyYours, noted that this uptick is despite a big portion of the market experiencing a relatively mild winter and that the growth is largely driven by word of mouth and increased market awareness.
“The great thing about snow melting systems is that they are one of the few radiant heating products that advertise for themselves. You can literally see them working!” said Billen. “If a neighbor in a residential community has a snow melting system, it’s going to be very obvious on the first snowy morning and some of their neighbors might be inspired to learn more about the product instead of having to get up in the morning and shovel the driveway.”
