Houzz, GreenSky to Offer Home Improvement Financing

Published: July 5, 2024

Houzz Inc. announced a collaboration with GreenSky, a financial technology company that administers the largest consumer lending platform for home improvement loans in the United States. Now, qualifying residential builders and remodelers using Houzz Pro, the industry’s leading all-in-one business management and marketing solution, can offer homeowners a wide range of loan options through the GreenSky Program to fund their home renovations. This partnership empowers pros to present compelling homeowner financing options which helps pros stand out by offering additional services to their clients. Pros can win more jobs and expand project size by putting more spending power in their clients’ hands.

“Through our partnership with the GreenSky Program, builders and remodelers can differentiate themselves from the competition by offering homeowners access to fast and reliable financing, enhancing the overall customer experience,” said Alon Cohen, CEO of Houzz. “This collaboration complements Houzz Pro’s truly end-to-end solution by strengthening initial bids and ultimately getting builders and remodelers paid.”

“Houzz Pro has made a tremendous impact on the home remodeling experience for pros and their customers,” said Tim Kaliban, CEO of GreenSky. “We’re proud to partner with Houzz to join that effort by offering important financing options to help builders and remodelers continue to grow their businesses and create their clients’ dream homes.”

Two in five Houzz users would consider taking out a loan to help complete their renovation project (41%). Homeowners can secure up to $100,000 through GreenSky to fund their remodel, addition or repair, giving them greater flexibility to build or improve their homes to meet their needs. GreenSky offers easy sign up and flexible payment options, which helps pros and their clients move quickly. U.S.-based builders and remodelers using Houzz Pro can apply to become a GreenSky merchant and, if approved, provide their customers with the opportunity to apply for a project-specific loan. Builders and remodelers using GreenSky through its collaboration with Houzz Pro can access special pricing on the service. Homeowners approved for a GreenSky loan can quickly and easily pay their merchants, which helps keep projects running on schedule.

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Houzz Pro helps residential construction and design professionals run an efficient, profitable business and makes it easy for them to reach new customers, all while delivering a standout client experience. The software, priced to fit any budget or team, also includes Estimates, Takeoffs, Selections and other project management, design and business tools. To learn more, visit houzz.com/pro.

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