Villeroy & Boch has selected Michael Swan to lead the company’s bath and wellness division in the United States, Canada, Central and South America, and Mexico as its general manager. In his new role, Swan will be responsible for driving all sales and marketing initiatives, as well as product development.
“Michael has spent more than 20 years with Villeroy & Boch. He has a true passion for the brand and a unique understanding of the wants and needs of our product partners, such as contractors, plumbers and specifiers,” said Andreas Pfeiffer, CEO of the bath and wellness division worldwide. “We believe his expertise and global outlook will serve the division very well.”
During the past two decades, Swan has held various bath and wellness positions within the company. Most recently he has served, and will continue to lead, Villeroy & Boch’s international project business division. He has also held various positions within the sanitary products and tiles divisions for Villeroy & Boch.
