M S International, Inc. (MSI), the supplier of flooring, countertops, wall tile and hardscaping products, celebrated the grand opening of its Jacksonville, Fla., showroom, located at 8443 Baymeadows Road.
To mark the occasion, MSI invited homeowners, designers, builders, contractors, real estate professionals and industry partners to a day-long celebration on June 23. The opening of the new 10,000-sq.-ft. showroom represents a significant investment in Northeast Florida and reinforces MSI’s commitment to providing innovative design solutions and exceptional customer service throughout the region.
The grand opening festivities included an official ribbon-cutting ceremony followed by a full day of educational programming, networking opportunities, entertainment, giveaways and exclusive promotions. Attendees heard from a distinguished lineup of industry experts, including Emily Holle, senior director of trend & design at MSI, who presented the top design trends shaping residential and commercial spaces in 2026.
Additional highlights included a realtor event sponsored by D.R. Horton, an NTCA workshop and an economic forecast presentation from Susan Heffron, vice president, homebuilding — Southeast at Zonda, who shared insights into the future of the construction and housing markets. The celebration concluded with a casino night.
The new Jacksonville showroom showcases MSI’s expansive portfolio of premium surfaces and flooring products, including Everlife Waterproof Flooring with porcelain and luxury vinyl tile (LVT) collections, Q engineered surfaces and W Luxury Genuine Hardwood. Visitors can also explore MSI’s outdoor living offerings, including Arterra Porcelain Pavers, Rockmount Veneers, Stacked Stone Collections and a wide selection of natural stone and turf products.

Designed as an immersive and inspiring destination, the showroom allows customers to experience MSI’s products firsthand while discovering the latest trends in interior and exterior design.
“Jacksonville is an exciting and growing market, and we’re thrilled to expand our presence in Northeast Florida with this beautiful new showroom,” said Shaun Skinner, branch leader, MSI Jacksonville. “This space was created to inspire our customers and provide them with the products, resources and expertise they need to bring their design visions to life.”






