WarmlyYours has launched a new polished gold finish for two of its most popular electric towel warmer models.
The company specializes in radiant heating products, such as floor heating and snow melting systems. WarmlyYours has also developed a wide array of electric radiant towel warmers that covers 37 models with five previously available finishes, including polished steel, brushed steel, matte black, oil-rubbed bronze and brushed gold. Two of the most popular models have been the Infinity and the Riviera towel warmers, and now, those models are getting an upgrade with the newly available polished gold finish.
The gold finish has been extremely popular for WarmlyYours with nearly 20% of all towel warmers sales so far this year being gold finished models. It is also a popular option in Europe where these towel warmers are also being introduced. The polished gold finish for the Infinity and Riviera is applied via Physical Vapor Deposition (PVD), which is a vacuum-based process that creates a thin but extremely durable finish. PVD finishes are considered to be more wear resistant and long lasting than other alternatives like powder coating.
WarmlyYours has plans to onboard new finishes for more towel warmer models in the near future.
