NARI Appoints New CEO

Published: February 4, 2019

The National Association of the Remodeling Industry (NARI) has appointed David Pekel, MCR, UDCP, CAPS, to the role of CEO.

A 30-year veteran of the remodeling industry, Pekel brings a wealth of knowledge and deep understanding of what it takes to build a remodeling business from the ground up. As principal and former president of Pekel Construction & Remodeling Inc., a design build firm located in Wauwatosa, Wisconsin, David has experienced a rewarding career remodeling homes.

“This is a pivotal time in NARI’s history,” commented NARI Board Chair Tom Miller, MCR, CKBR, UDCP. “Along with the NARI Board of Directors, I am excited about having a CEO who is a long-standing member of the remodeling industry leading the charge. We’re confident that David’s vision for the future will usher in the next chapter of NARI’s history.”

In 1995, Pekel joined NARI Milwaukee. He immediately saw the value of belonging to a trade association dedicated to remodeling. Through the years, Pekel has served in many volunteer positions including president and board chair of NARI Milwaukee. Most recently he served as NARI National’s board president. His commitment to NARI runs deep including serving as interim CEO for the last seven months.

Get the latest kitchen and bath products, trends and news delivered to your inbox.

“I’ve always enjoyed being part of NARI’s volunteer leadership, but in serving as the Interim CEO, I have new-found appreciation for the tremendous opportunity that lies ahead for NARI,” said Pekel. “By introducing technology and innovation while developing a future-focused plan, NARI has the ability to deliver more member value and attract the next generation of remodelers to the organization.”

A series of listening sessions will be conducted in February and March. Pekel will meet with NARI volunteers, chapter leadership and industry partners to understand priorities and objectives as plans for the future are defined. Education and certification will continue to serve as foundational components of NARI’s value proposition. Certification paves the way for NARI members to build skills and knowledge enabling them to deliver excellence to consumers and homeowners across the spectrum of remodeling projects.

Tagged with:

Strategy & Planning Series
Strategy & Planning Series
B2B Marketing Exchange
B2B Marketing Exchange East
Buyer Insights & Intelligence Series
Campaign Optimization Series