Canyon Creek Cabinet Company is pleased to announce that Max Caldas has joined the company as executive vice president. In his new role, Caldas will oversee all commercial activities, including sales, marketing, customer care, product engineering, quality management and showroom operations.
Caldas has more than 26 years of pertinent experience, most recently in the role of vice president of marketing for a national cabinet manufacturer, directing the sales channels, and brand and product management. Prior to that, he held various roles of increasing responsibility with manufacturers in consumer cabinetry, woodworking power tools and closet storage products.
“Max is a great match for our organization, having extensive experience in sales, marketing and related functions in the building products industry,” said Bob Foote, president and CEO of Canyon Creek. “He is a dynamic leader, and I’m confident he will quickly engage in driving our strategic commercial efforts.”
Located in Monroe, Washington, Canyon Creek is a manufacturer of affordable, semi-custom frameless and framed style cabinetry for every room in the home. The company operates from a 285,000-sq.-ft. factory and showroom and markets its products to designers, builders and a select network of independent dealers throughout the United States.
“I am thrilled to join this proud company and its great people,” said Caldas. “I look forward to driving the continued expansion of our dealer business and the healthy growth of our new construction business. Canyon Creek has a unique reputation for delivering superior quality products and backing them with exceptional service – building on this reputation will be my focus in the months and years to come.”
