Hansgrohe, the showers, shower systems, and bathroom and kitchen faucets brand founded in 1901, has unveiled its new website. Formerly a destination for both Hansgrohe and AXOR, www.hansgrohe-usa.com, will now be dedicated solely to the Hansgrohe brand and its portfolio of products. AXOR brand products can be found on the AXOR design site. Built to be a helpful resource for consumers specifically, the newly redesigned Hansgrohe USA site will showcase a streamlined look, increased functionality, inspirational content and interactive features.
“Our goal for the site is to offer users a more comprehensive and dynamic experience of the Hansgrohe brand,” said Oliver Bahr, president, Hansgrohe North America. “Whether they are embarking on an extensive kitchen and/or bath renovation, or simply looking to retrofit a showerhead or faucet, the interactive platform is an ideal virtual destination for consumers.”
The revamped site offers engaging new features, such as the Bathroom Style Finder, which invites users to discover their signature bathroom style via fun quizzes. After completing the quiz, the user is matched with his or her dream bathroom style, shown through inspiring project images. In each featured inspiration image, there are links to the featured products, as well as clever tools like the product comparison function, so the user can source the products to create the bathroom of their dreams.
