DISCOVER ADAC

September 23-25, 2025 • Atlanta
DISCOVER ADAC

DISCOVER ADAC offers a dynamic platform for discovering fresh perspectives, exploring evolving trends, and connecting with leading voices in the design industry. Highlights include a lively keynote with interior designer Andrew Howard and architect Tim Adams, moderated by Southern Home editor Lynn Terry; an experiential panel on the transformative power of lighting with GEORGIA DESIGN; and a forward-looking discussion on creativity and relevance in today’s design world featuring VERANDA’s Ellen McGauley, Romo’s Emily Mould, celebrated interior designer Brian J. McCarthy, and architect Paul Bates. Atlanta Homes & Lifestyles Editor-in-Chief Lauren Iverson will lead a conversation on how local design can drive sustainable change, featuring Serenbe Founder Steve Nygren, Rodolfo Castro, and Buffy Ferguson. Jill Cohen – moderating a LUXE Interiors + Design panel for the first time at ADAC since becoming publisher – will join Marshall Watson, Susan Ferrier, and Marcus Mohon for a discussion on reinvention. Business of Home’s Dennis Scully returns to moderate a keynote for the first time at ADAC since 2020, exploring soulful, personalized design with Tara Shaw and Bobby McAlpine. Other standouts include a Garden & Gun-led panel on outdoor living, an Architectural Digest-sponsored textile history journey with Scott Kravet, a grand showroom opening with McKinnon and Harris, a behind-the-scenes look at FLOWER Magazine’s Nashville Showhouse, a Modern Luxury-sponsored bold conversation with Vern Yip – celebrating his new book – alongside Sasha Bikoff, plus a Milieu-sponsored candid discussion on personal and professional design partnerships with Shannon and Stan Dixon, Holly Payne, and David Frazier.

“This year’s DISCOVER ADAC is a true reflection of how the ADAC campus continues to evolve – not only through the expansion of our showrooms and Design Studios, but also in the way we foster connection and creativity across the design community,” said ADAC General Manager Katie Miner. “As the Southeast’s premier design destination, ADAC remains a dynamic resource for discovery, education, and inspiration. Events like DISCOVER ADAC are essential for building meaningful relationships, exploring new ideas, and experiencing firsthand the innovation that’s shaping the future of design.”

Strategy & Planning Series
Strategy & Planning Series
B2B Marketing Exchange
B2B Marketing Exchange East
Buyer Insights & Intelligence Series
Campaign Optimization Series