Silestone and Poggenpohl Partner Up

Published: October 26, 2012

In a new partnership, Silestone by Cosentino will become the exclusive quartz surfacing material on display at all Poggenpohl corporate showrooms nationwide. 


To kick off the partnership, Poggenpohl’s designers and showroom managers recently visited the Cosentino Group’s international headquarters in Almeria, Spain. Attendees learned the history behind the family-owned company and were given a look at the making of Silestone via a tour of the factory and a new product presentation.

“We’re proud to have this nationwide partnership with Poggenpohl’s Corporate showrooms,” said Lorenzo Marquez, VP of marketing for Cosentino North America. “Silestone and Poggenpohl are like-minded brands that share the same passion for superior performance and design. This natural alignment highlights Cosentino’s commitment to expanding its presence in the U.S. market over the next few years.”

As part of the program, the two brands plan to create a curated palette of Silestone hues that best coordinate with Poggenpohl cabinetry, streamlining the design process for kitchen designers and consumers.

Get the latest kitchen and bath products, trends and news delivered to your inbox.

“Quartz is increasingly the surface of choice for our client base of architects, designers, and design savvy consumers,” said Janine Flamer, VP marketing & public relations, Poggenpohl U.S., Inc. “Silestone is a trusted brand partner producing a high performing product that perfectly complements our modern and innovative cabinetry. We look forward to extending our product offerings through this partnership and continuing to offer our customers incredible kitchen design possibilities.”

Tagged with:

Strategy & Planning Series
Strategy & Planning Series
B2B Marketing Exchange
B2B Marketing Exchange East
Buyer Insights & Intelligence Series
Campaign Optimization Series