Two shop windows overlooking Via Statuto 16, the new Masiero showroom for professionals to consolidate its position in the luxury design scene and narrate the business culture and quality of the lighting collections of the Treviso-based brand with over 40 years of history.
A space with neutral, calm and airy colors, the perfect setting cloaked in tranquillity for a selection of lamps from the Dimore and Atelier lines with elegant finishes, soft, textured accents and timeless style.
The walls, in shades ranging from taupe to pink, are deliberately sober surfaces to enhance lamps with a strong personality; semi-transparent backdrops and arched architectural elements conceal the latest collections and a selection of the brand’s most iconic ones.
A place that reflects the brand’s identity, defined by a constant dialogue between traditional and contemporary aesthetics, open to meetings with designers, architects, interior decorators and clients to project tailor-made lighting solutions for the world of residential and contract design, thanks to the company’s decades of know-how.
Inhabiting the space are the transversal lighting proposals from the Masiero catalogues, enriched year after year by many collaborations with well-known designers.
The new Brera showroom aims to highlight the lighting scenes created by the individual models and the company’s mastery in working with materials. Metal in its many shapes and dozens of selected and customized finishes, Masiero‘s expertise, is moulded and textured to be combined with expert taste with precious materials such as onyx, Murano glass or crystal. The display of models includes Favaretto&Partners’ “Cordea”, inspired by the industrial world and softened by combinations of materials, finishes and colours, and a scenographic cascade of the top-selling “Nappe” by Marco Zito, original hanging lamps, presented in the new refined brushed copper finish, which give a contemporary twist to a traditional decorative element of curtains.
Niches in which we discover “Visio” by Nava + Arosio, a lighting collection with a clear surrealist inspiration that takes the shapes of elements of the face, “Horo” by Pierre Gonalons, elegant circles in spectrum glass set in a golden cage, the suspension of rectangular onyx slabs “Honicé” by Oriano Favaretto, while the shopwindow is all for the new 2024 collection “Luppiter” designed by Marco Zito and hallmarked by the orbital shape of the structure.
In the meeting area we find the elegant and scenic ‘Aqaba’ and ‘Palladio’ chandeliers, a perfect synthesis of modernity and luxury.
