Houzz has launched Affiliation Badges in collaboration with select trade associations, nonprofits and academic institutions. The program enables home building, remodeling and design professionals on Houzz to add badges to their profiles showcasing their affiliation with various organizations. For the partner organizations, the badges provide a channel for educating consumers and raising awareness among the broader Houzz community.
“Houzz has transformed the home remodeling and design industry by connecting people with an incredibly diverse group of home improvement professionals, brands and industry organizations, from the hyper-local, to the national and even global,” said Liza Hausman, vice president of community, Houzz. “Houzz Affiliation Badges enhance this ecosystem by providing a way for industry organizations and schools, as well as their members, to more deeply engage and educate the Houzz community and build their brands.”
Launch partners for Houzz Affiliation Badges include national trade associations, local trade association chapters, design schools and nonprofits.
