Hansgrohe is taking the phrase “home is where the heart is,” seriously. The company recently launched its “Heart of the Home” campaign aimed at Instagram users.
Through October 29, 2013, Hansgrohe invites Instagram users to follow @HansgroheUSA and upload pictures that illustrate what the “Heart of the Home” means to them, including the hashtag #HeartOfTheHome. Hansgrohe is giving away 25 of its Talis C HighArc kitchen faucets to eligible #HeartOfTheHome entrants.
As a complement to the campaign, Hansgrohe will make a corporate donation and provide $3,500 worth of food to Food for Thought, a non-profit that distributes food to pantries near Hansgrohe’s North American headquarters in Georgia.
