Euromobil has recently opened its new company showroom in Via Circonvallazione 21 in Falzé di Piave, in the province of Treviso, consisting of an open space covering 900 square meters. This area has been specifically created without inside walls and showcases the versatility of models that become authentic modular systems capable of creating “rooms inside rooms.” Fitting solutions with a distinctive identity offer users of residential or professional spaces the chance to create storage volumes that suit their personal lifestyles, requirements and budgets, putting an end to the common restrictions imposed by structural elements and obstacles.
The showroom preserves the atmosphere of the industrial site it is located on, with exposed beams and original flooring and materials. It is a “container” specifically designed so as not to detract from its content, which is the real focus of the project. The space is defined by various partitions – even including tree-like installations – that create stunning atmospheres, enhanced by refined lighting fixtures which are furnishings in themselves. Thus, space comes to life and is shaped by the clever use of solids and voids, light and shadows. This location has been conceived in such a way as to go beyond the concept of a showroom space: in one of the kitchens – which is operational – Euromobil plans to organize show cooking and wine tasting events as well as more general cultural and artistic moments in a “forum area” from which it will be possible to communicate with the outside world, creating a connection between its suggestions and the ideas coming from beyond the company.
The showcased kitchens represent the best of Euromobil’s production. An overview of the many modular options offered by the company pinpoints – models that can be used together because their finishes are shared across the board. High-tech elements and timeless kitchens embody quality. The common denominator is care to detail that turns every piece of furniture into a long-lasting and functional asset.
To help everyone find their own ideal combination from more than 100 catalogue materials and colors, the brand suggests three moods to guide customers in their choice – the Monochrome, Contrast and Natural conceptual threads, symbolically represented by three works of art exhibited in the flagship store in Corso Monforte in Milan.
The showroom doesn’t just showcase kitchens. It also features shelving units, such as the recently-released Totem model, and furnishing accessories and sofas by Désirée, used to divide spaces to better suggest the idea of a contemporary home increasingly more focused on domestic spaces without inside walls where areas are defined by the furniture itself, which, installed at will, takes on the status of architecture.