Berenson, a decorative hardware distributor, has launched a new website designed with the customer in mind. The site features an improved search function and easy-to-navigate layout. A product comparison feature allows customers to compare products and their spec information side by side for a better, more informed decision.
“An online presence is vital to any business today,” said Melanie Busch, marketing manager of Berenson. “This new website will make us more accessible than ever. The product search bar and filters that allow a customer to sort by finish, center to center and even product type, makes finding items easy.”
Additional features, such as the blog, updated photography, specific product descriptions and finish guide, offer more information to educate the user in making their hardware decision. The new site went live on Dec. 12 at BerensonHardware.com.
