Following the launch of its new super-capacity French-door refrigerator, LG Electronics USA announced the “LG Ultimate Jelly Bean Count Contest.” The contest challenges entrants to guess how many jelly beans can fit inside LG’s new refrigerator. The winner will receive a complete kitchen makeover, built around a LG kitchen suite valued at more than $6,500.
To enter, watch the video on LG’s Facebook page, hit the “Like” button and make up to three guesses. Entrants may share the news of the contest with their Facebook friends by “gifting” a jelly bean. During each week of the contest, a winner will be drawn randomly from the pool of entrants who will receive a $100 gift card. By the end of the six-week contest, the person who comes closest to the winning number of jelly beans without going over will be declared the winner. The grand prize is an LG Ultimate Kitchen Makeover with the new French-door refrigerator (model LFX31925) and other LG appliances, including a freestanding double-oven range (model LDE3017), a steam dishwasher (model LDF7932) and an over-the-range microwave (model LMH2016).
“It’s easy for us to say our new super-capacity French-door refrigerator offers the largest capacity of any French-door refrigerator, but we felt it would be better to show consumers just how large 31 cu. ft. of space is by using the popular jelly bean measurement method,” said Peter Reiner, senior VP of marketing, LG Electronics USA. “LG is committed to innovation that enhances people’s lives, and this new refrigerator helps consumers better organize and store their groceries, saving them time and energy with fewer trips to the store.”
The LG Ultimate Jelly Bean Count Contest will run through September 21, 2011.
