Jenn-Air Releases Appliance Visualization Tool

Published: April 12, 2012

With mobile devices playing an ever-increasing role for those planning home design projects, Jenn-Air has created DesignVision, an iPhone application that gives homeowners and design professionals the ability to visualize a kitchen equipped with the brand’s appliances.

With DesignVision, users can select a Jenn-Air appliance, position it over a current appliance and snap a photo. The finished image shows the selected appliance in place of the existing one. Users can also choose from different finishes, share the photos, get product specifications and find showrooms. DesignVision can be downloaded for free from the Apple App Store.

“Jenn-Air is committed to providing designers and consumers with inspiration as they’re planning their kitchens,” said Juliet Johnson, senior manager of brand experience for Jenn-Air. “With the DesignVision app, we’re using technology in a unique way to help bring a new kitchen to life, right on the user’s phone.”

Get the latest kitchen and bath products, trends and news delivered to your inbox.

Tagged with:

Strategy & Planning Series
Strategy & Planning Series
B2B Marketing Exchange
B2B Marketing Exchange East
Buyer Insights & Intelligence Series
Campaign Optimization Series