Dwell will serve as a media partner for the American Society of Interior Designers’ (ASID) annual chapter leadership conference, which will be held at Dwell’s design conference and exhibition, Dwell on Design. Held in Los Angeles in June 2013, Dwell on Design will welcome 500 chapter leaders and board members of ASID to join the 30,000 expected attendees.
The partnership provides ASID’s members special discounts to Dwell’s national roster of design industry events, including Dwell on Design, Dwell Home Tours, Dwell Conversations, and City Modern NYC.
“ASID and Dwell are committed to connecting consumers with great design and fostering dialogue about its value,” said Randy Fiser, EVP and CEO of ASID. “The quality and quantity of the programming produced by Dwell will bring our members numerous opportunities to expand their networks and engage directly with the design community and consumers in a new and exciting way. The scope of this partnership is an invaluable benefit for our members and partners.”
“Dwell Media has long been an ardent supporter of ASID nationally, and locally, through chapters around the country,” said Michela O’Connor Abrams, president, Dwell Media. “Our new partnership elevates our relationship with ASID to bring the most timely design information, ideas and innovations to ASID chapter leaders and members through Dwell on Design. We jointly crafted what we feel is the most progressive partnership between a design-centric media company and the most prestigious interior design association.”